ICP Intel Kit SP
Build a Buyer-Accurate ICP in 60–90 Minutes
(Without Personas, Guessing, or “Vibe Marketing”)
This isn’t an “ICP worksheet.” It’s a buyer-runnable SOP kit that forces clarity on who you’re for,
what they tolerate, and what finally makes them move — so your posts, sales page, and offers stop drifting.
No persona fluff
Outputs you can deploy today
Templates + checklist + example run
What this solves: You’re capable — but your targeting is soft, so messaging drifts, offers feel “generic,” and content output doesn’t compound.
What you’ll walk away with
- A Demand & Fit decision (stop choosing targets that can’t support price + urgency)
- A Buyer Reality File (what they delay, tolerate, avoid — and the exact phrases they use)
- A deployable ICP (buying triggers, deal-breakers, success conditions, objection map)
- 1–3 ICA profiles you can write to without “persona cosplay”
- Immediate deployment assets: post hooks + DM openers + qualification/disqualification language
What’s inside (5-file kit)
00_START_HERE — how to run it (90 minutes) + definition of done
01_SOP — step-by-step (Phase 0 → Phase 3)
02_TEMPLATES — copy/paste prompts + scripts
03_CHECKLIST + SCOREBOARD — one page tracker
04_EXAMPLE RUN — a filled example so you can model it fast
The Implementation Guarantee (action-based)
This is not a “feel good” purchase. If you run the kit and don’t finish with a buyer-accurate ICP you can deploy immediately,
email within 48 hours of completion for a full refund.
To qualify: (1) complete the checklist, (2) produce the Buyer Reality File, and (3) draft either (a) a sales page section or (b) 3 posts using the outputs.
FAQ
“I don’t have time.”
Then you don’t have time for soft targeting. This is built to finish in one focused block.
“My niche is different.”
Good — this doesn’t force a persona. It forces decisions, triggers, and tolerances.
“I’ve tried ICP worksheets before.”
Those ask for descriptions. This asks for buyer behavior and deployable outputs.
ICP/ICA Intelligence Kit
Secure checkout. Instant access on purchase.
By purchasing, you agree to the Terms.
Built for operators, consultants, and creators who want buyer-truth targeting that holds under load.